The visual identity of the 2020's edition, wants to represent two identities (university and enterprise world), using a different method to approach knowledge and growth of the collective, but with the common aim of a rich, innovative, and experimental society.
The Design& Territori project was born to show the concrete results of the relationship between universities and enterprises. The exhibit opens a consideration about the articulation of the areas of interest where the universities are active on research and formation, developing in the meantime collaboration with companies and institutions on Italian territories. The consciousness highlights that collaboration with companies is a fundamental part of the education of the young designers, and the design is essential for companies and institutions to reach indispensable qualitative standards for the competition not only in the global market but in the internal market too.
The initiative, proposed by the Politecnico of Turin and the research team of the Innovation Design lab of the Architecture and Design department, intends to evidence the actual development of the relationship between universities, companies, and innovation with the aim to supervise the phenomenons of collaboration and interaction, to put in relation the best practices, to spread and transform the best practices in consolidated procedures which aim to the competitiveness of the companies, the employability of the students and the economic and social growth of the territories.