Aura is a creative team that specialises in building the visual identity of projects, brands and cultural realities.
Visual strategy and identity
- Definition of brand identity and visual concept: naming, tone of voice, look & feel.
- Moodboard, reference, creative direction and guideline for consistent and recognisable communication.
Content and campaign production
- Design and development of original content for digital and offline campaigns.
- Photo and video shooting, still life and storytelling, in line with brand objectives.
- Post-production, editing and format adaptation for each channel.
Communication materials and media
- Design and layout of printed and digital materials: catalogues, presentations, press kits, packaging, adv.
- Continuous graphic and visual support for events, launches and corporate communication.